Latest news from the chennai real estate market

Why the competition is going OMG!

Posted: October 1st, 2015 | Author: | Filed under: Uncategorized | Comments Off


Yesterday we launched Doshi Risington, a landmark project in more ways than one. With sweeping views of a reserve forest and located bang in the middle of central OMR, it is close to work, health and education with peace and tranquility to kick back and relax.

But more importantly we launched at a breakthrough price. One which is impossible for the competition to match. We expected our customers to scream Oh My God, This is Amazing ! and they did.

However, today it looks like the competition is also rattled and is screaming Oh My God! More precisely:

Oh My God! we cannot match this location and price, What will we do?

Oh My God! we cannot match this location and price, What will we do?

We welcome competition especially because we know Doshi Risington is better than anything else out there. How is it better?

  • Doshi Risington is bang on Old Mahabalipuram Road in Karapakkam in Central OMR. Competition is not only in localities far away from Karapakkam but also not on OMR. In roads tucked away in small narrow lanes. Should they even compare themselves to Risington, when they are not even on OMR?
  • Risington has a 790 Acre forest in its backyard. A feature which just cannot be matched
  • 83% Open Space on Risington. Competition has hardly any open space
  • Even if you add the Pre-EMI interest Doshi Risington at Karapakkam still works out cheaper than any competition
  • Doshi Risington has 50+ amenities which cannot be compared to the competition, In fact some of their projects do not even have a swimming pool!
  • Doshi Risington true to its name has high end specifications like wooden flooring, Roca sanitary ware, Table Top wash basins, Jaquar CP Fittings, Shower Panels, Polished Designer Doors, Renova Texture Paint for exteriors. Competetion has boring standard specifications.
  • Doshi Risington’s location and price combo cannot be matched. In fact the only project cheaper than Risington is so far away from the city, it should not be called a home. It should be called a holiday home!

That is why it is called “Risington” because it rises over and above any competition.


RBI Govt makes the markets go OMG!

Posted: October 1st, 2015 | Author: | Filed under: Uncategorized | Comments Off





After a cut of 50 bps, the repo rate is at 6.75% – the lowest it has been in the last four and a half years.

Raghuram Rajan took his biggest rate move at the Reserve Bank of India (RBI) when he cut the benchmark repurchase rate by 50 basis points on Tuesday.

As all his base moves of the past were within 25 basis points, market players were expecting more of the same, and were surprised by the unusual rate cut in the fourth bi-monthly review of monetary policy this year. Since it first started lowering the rates in January, the repo rate has been cut by 125 bps by the central bank this year.

However, banks received a veiled warning as they had reduced the median base lending rate by just 30 basis points – under half of the 75 bps policy, despite easy liquidity. This led SBI to reduce its key lending rate by 9.3%, to 40 bps, the largest rate cut by any bank so far. The Bank of India and Andhra Bank both reduced their base rates by 25 bps. Their deposit rates were also reduced by the same amount.

The RBI’s move to cut key interest rates is likely to reduce borrowing cost for both home buyers as well as developers, thus, leading to an increase in housing demand. This repo rate cut will help boost the sentiments of prospective home buyers prior to the festival season. Historically, the RE sector has witnessed huge footfall and conversion of potential home buyers during the festival period beginning from Navratris and till end of Diwali. Thus, the RE sector is likely to see increased trasaction volumes with improved sentiments going forward.

Karapakkam Pakkam

Posted: September 26th, 2015 | Author: | Filed under: Real Estate | Comments Off

In today’s fast-paced world, the biggest consideration when choosing a home is location. When you must pack so much into 24 hours, you have no desire to while away chunks of time in bumper-to- bumper traffic or on long commutes! The ideal neighbourhood, in the minds of most couples, is one that has trouble-free neighbours and building society, is well-connected, is fairly close to both of their workplaces, and has proximity to a good school, access to proper medical care, and a few nice places for relaxed evenings out in the vicinity. Unfortunately, it’s very difficult to reach your ideals, and so most people compromise, subjecting themselves to long commutes with little chance to de-stress.

With workplaces moving to the suburbs or to SEZ zones, most people who earlier were considered to live ‘centrally’ are finding themselves in this boat. With the vast majority of Chennai’s IT companies situated along the OMR, now dubbed the ‘IT Corridor’, central Chennai dwellers are the ones who find themselves stuck in traffic everyday, with the time lost commuting far outweighing any time saved and weekends mostly spent recuperating.

Fortunately, real estate along the OMR is booming, with apartment buildings and residential colonies springing up regularly. Many erstwhile remote suburbs are now residential hubs with close proximity to every convenience and amenity found in the city, including top restaurant chains, malls and movie theatres.

Karapakkam the location of Doshi Housing’s new project, Risington, is one such residential hub. Located roughly at the centre of the IT Corridor, it is an excellent hub for commuting practically anywhere on the OMR via superfast 6-lane highway. The neighbourhood itself boasts an abundance of BPOs and IT/ITES companies, including Tata Consultancy Services, Elcot SEZ, MARG Junction Mall, Sanmar Engineering Technologies, Prestige Cyber Towers, and so on. It is also home to several upcoming real estate projects, including Riverside Mall, as well as several local and international restaurant chains.

But what about education and healthcare? Karapakkam also happens to be home to an international school – Hindustan International School, just 3.2 km away from our site. The National Institute of Management Studies, Da Vinci School of Architecture, and KCG College of Technology are also in this zone. Apollo Hospitals, as well, is a feature of the area, at just 2.3 km away!
So if you work on the IT Corridor and are sick of commuting, dreaming of the ideal home and waiting for it to come along, you know what to do – move where the action is!

Here’s how OMR went OMG on Twitter!

Posted: September 23rd, 2015 | Author: | Filed under: Uncategorized | Comments Off

Our recent campaign for Risington on Twitter really created a buzz. It was so well received by everyone that we thought we must share our thoughts on this with you.

This is what we said:


And the responses kept pouring in, not just because Doshi fans wanted to win, but also because it was a fun thing to do. Here are a few highlights from the contest:

And some sent us selfies they took with our banner.

We were super thrilled with the overwhelming response to our Risington Campaign. And thus another Doshi landmark has been created!

10 Reasons Chennai is the Best Place to Live

Posted: August 26th, 2015 | Author: | Filed under: Uncategorized | Comments Off
10 Reasons Chennai is the Best Place to Live

10 Reasons Chennai is the Best Place to Live

In the last few years, Chennaiites (or Madrasis, whatever you prefer) have been thrilled to

see Chennai ranking highly in various lists from leading international publications. From

Lonely Planet’s ‘10 Best Places to Visit in 2015’ to BBC’s ‘Top 5 Cities to Live In for the Long

Term’ to National Geographic’s ‘Top 10 Food Cities’, Chennai has been firmly fixed in the

spotlight. Even The New York Times selected us for their ‘Top 52 Tourist Destinations’ ­ the

only Indian city to be featured! To cap it all, the recent India Today survey to determine the

best city in India has placed Chennai at the top for the second year in a row. Well, we could

have told you that already! Here are a few reasons we think Chennai is the best place to live



If you look at Chennai from the air, you’ll be surprised how green it is! Trees abound, even

on the borders of large and busy roads, and several ‘poonghas’ or parks have been

constructed across the city for the public to walk in. Busy metros can be extremely polluted,

but Chennai’s greenery keeps our air relatively fresh.

Laid back

Chennai isn’t known exclusively for its nightlife when it comes to the entertainment sector,

like several other cities. There are plenty of options and a bustling nightlife scene, but there’s

so much else to do ­ an extremely vibrant live music scene, both traditional and western, a

very active theatre scene, great places to eat a huge variety of food or just sit and have

coffee and, of course, the beach!

Awesome food

Whether it’s our very own Chettinadu or a dish from the other side of the world, you can

probably find it in Chennai. There’s a staggering variety of cuisines available, and eating out

has become a regular group activity ­ to the extent that you often can’t tell weekdays from

weekends when you step into restaurants. There’s also a huge spectrum of affordability,

making good food accessible to all.


Chennai is packed with great schools, whether private, international or government­funded,

as well as excellent colleges that attract people from across India. We’re always ranked

highly, if not the highest, for education. The quality of education and teaching is top­notch,

and as a whole, people in our city tend to treat it as a priority.

Great movie experiences

This is worth mentioning as a separate point, because going to see a movie in Chennai is

awesome. Theatres are huge, sparkling clean and extremely modern, with comfortable,

well­maintained chairs, affordably­priced tickets compared to some other cities, and best of

all ­ great food! And it’s not just the butter popcorn (although that is spectacular and comes

with a great variety of toppings). Just ask anyone about Sathyam’s ‘vertical doughnut’.


What more could you ask for? Not just one beach, mind you ­ multiple beaches, and all with

their own charm! From long walks across the 13­km Marina, the world’s second­longest

urban beach, to stuffing yourself with freshly­cooked seafood and bhajjies at Besant Nagar

before having coffee at the profusion of restaurants and coffee shops that line it, to the

grassy privacy of Thiruvanmiyur beach, to surfing at Covelong point, to the various ‘private’

beaches you can access by renting a beach house along the ECR for a party or event, the

beach fun is endless.

Public transport

All of us moan about the public transport. But did you know that our bus fleet is one of the

best in India when it comes to efficiency and timeliness? With the coming of private autos

that charge strictly metered rates, auto travel has become 95% more pleasant, and the new,

air conditioned Chennai Metro Rail promises to get more cars off the roads ­ a potential

solution to our traffic problems.

Great connectivity

It’s extremely easy to plan a trip, even last minute! Whether it’s packing your car and

hopping onto the nearest National Highway, booking a last­minute bus or catching a flight or

a train, travel from Chennai is easy and affordable. There are also multiple great weekend

destinations close by, from more popular and well­known ones like Mahabalipuram,

Pondicherry and Kodaikanal to less­known but equally delightful ones such as Tranquebar,

and Friday nights regularly see the working class leaving for the weekend, only to get back

early Monday morning and head straight into the office.

Awesome music

From the Marghazhi or the Carnatic ‘season’ every December, which attracts thousands and

features the best Carnatic musicians worldwide, many of them from Chennai itself, to the

newer western music scene, Chennai has space ­ and fans! ­ for everyone. At any given

night of the week, you can find a live band playing near you ­ whether it’s acoustic, acapella,

western classical, rock, blues, jazz or metal ­ and they’ll be excellent! There are plenty of

opportunities for musicians to showcase their talents, too ­ many restaurants and bands

have incorporated a regular live music night into their schedules, and there are several

regular music festivals.

Excellent healthcare

We’re always firmly at the top of the healthcare list, and have even been called India’s

healthcare capital! From a profusion of top medical colleges to some of the best hospitals

and super­specialty hospitals in India, Chennai prides itself on its excellent healthcare and in

fact, has a roaring medical tourism industry ­ people from abroad seeking top healthcare at

affordable prices flock here for medical treatment and a holiday! Whatever ails you, you’re

sure to find just the right doctor, just a waiting­room visit away.

So there you have it ­ some of the reasons we love Chennai and think it’s THE place to live!

What about you?